Team USA Olympic and Paralympic Athletes and United - United Hub

Not All Heroes Wear Capes: Team USA Olympic and Paralympic Athletes and United Airlines' Employees Star in New Campaign

Airline unveils the superhero within for its 2018 Team USA advertising campaign
January 18, 2018

CHICAGO, Jan. 18, 2018 /PRNewswire/ -- In celebration of Team USA's participation in the upcoming Olympic and Paralympic Winter Games 2018 in PyeongChang, South Korea, United Airlines is shining a spotlight on the "super," 38-year relationship between the airline and the United States Olympic Committee. Titled "Superheroes," a new advertising campaign demonstrates the unique powers necessary to get to the Games – whether that's the exceptional athletic skills of Team USA athletes or the hard work of United employees responsible for flying Team USA and customers to the moments that matter most. This campaign will appear on television, online, in print and outdoor, in airports and on board United aircraft throughout the Games and can be viewed at united.com/teamunited.

"Superheroes" celebrates the six U.S. Olympic and Paralympic athletes sponsored by United and their extraordinary moves on the slopes and ice, as well as six United employees selected to represent the 90,000 United team members who go above and beyond to get customers to their destinations safely, comfortably and on time.

"The tie between superheroes and Team USA athletes is clear – they are regular people who use their exceptional talents to accomplish the incredible," said Mark Krolick, vice president, marketing at United Airlines. "For close to four decades, our employees have called upon their unique skills – transporting hundreds of thousands of customers every day, while working in rapidly changing weather conditions and providing exceptional service – to give the 'power of flight' to Team USA athletes, getting them to competitions around the globe."

The superheroes featured in the campaign include:

Team USA Athletes

  • Air Raider – 2014 Olympic silver medalist freeskier Gus Kenworthy of Telluride, Colorado. His power of flight is only matched by his perpetual chase of the origins of winter and how to harness its energy.
  • Arctic Angel  – Snowboarder Jamie Anderson from South Lake Tahoe, California – 2014 Olympic gold medalist and protector of the mountains' most precious resource, fresh powder.
  • Ice Lightning – Quicker than a bolt in a storm, silver and bronze speedskater J.R. Celski from Federal Way, Washington, is a blur for even those with the keenest eye.
  • The Rocket  – Hailing from Remsen, New York, 2014 Olympic bronze medalist luger Erin Hamlin's power of speed and invisibility leaves the competition at the starting line.
  • King Quad  – With the power of the quadruple jump, Salt Lake City, Utah, figure skater Nathan Chen can take any material and spin it into gold.
  • The Fury – Defender of all that need preservation, two-time sled hockey Paralympic gold medalist Nikko Landeros from Johnston, Colorado, brings his power of intensity to the ice in search of the coveted trio of gold.

United Employees

  • Sky Runner – Nancy Barteczko, a Chicago-based pilot who soars gracefully at cruising altitude, only touching down to deliver passengers to their destinations across the globe.
  • Departicus – Lemont Penn, a customer service representative at Los Angeles International Airport and guardian of all those making passage, day or night.
  • Winged Wonder – Karla Gonzalez De La Torre, a flight attendant based in New York/Newark with the ultimate triumvirate of powers: safety, hydration and fuel.
  • Agent Cargo – Craig Cosentino, ramp/baggage worker at San Francisco International Airport with the strength of a thousand people.
  • Storm Tamer – Michael Mugerditchian, a Chicago operations expert capable of parting even the most menacing clouds to grant safe passage for all on board.
  • Directionator – Chicago-based wingwalker Michael Turner uses his power of navigation and glowing orbs of exploration to guide planes to their gates.

The campaign also includes the supporting cast of Sam Francisco-based Flight Attendant Nico Wotherspoon, San Francisco-based First Officer Chris Atherton, Los Angeles Aircraft Maintenance Supervisor Fernando Melendez and San Francisco-based flight attendant Lisa Schiffbauer.

To help bring this story to life, United and agency McGarryBowen worked with Hollywood director Martin Campbell and music composer Brian Tyler. Campbell is best known for directing "Green Lantern" and the James Bond movies "GoldenEye" and "Casino Royale" and Tyler is a composer, conductor and arranger with notable credits including scores for films from "The Avengers," "Iron Man," and "The Fast and the Furious" franchises.

As the official airline of Team USA, United flies athletes, and their equipment and gear, and maintains reservations agents dedicated to Team USA's travel needs.

About United

United Airlines and United Express operate approximately 4,500 flights a day to 338 airports across five continents. In 2017, United and United Express operated more than 1.6 million flights carrying more than 148 million customers. United is proud to have the world's most comprehensive route network, including U.S. mainland hubs in Chicago, Denver, Houston, Los Angeles, Newark/New York, San Francisco and Washington, D.C. United operates 744 mainline aircraft and the airline's United Express carriers operate 518 regional aircraft. The airline is a founding member of Star Alliance, which provides service to 191 countries via 28 member airlines. For more information, visit united.com, follow @United on Twitter or connect on Facebook. The common stock of United's parent, United Continental Holdings, Inc., is traded on the NYSE under the symbol "UAL".

 

 

SOURCE United Airlines

For further information: United Airlines Worldwide Media Relations, +1-872-825-8640, media.relations@united.com

United Awards Free Flights for a Year to Winners of "Your Shot to Fly" Sweepstakes

Grand prize winners live in Bradenton, FL; Cleveland, OH; Goodyear, AZ; Oakland, CA and San Francisco, CA
July 29, 2021

CHICAGO, July 29, 2021 /PRNewswire/ -- United Airlines today announced the five lucky grand prize winners of its "Your Shot to Fly" sweepstakes, who will each get to fly anywhere in the world United flies with a companion over the course of the next year. The winners of the "Your Shot to Fly" sweepstakes are:

  • Ashley Cronkhite from Bradenton, FL
  • Robert Simicak from Cleveland, OH
  • Sean Husmoe from Goodyear, AZ
  • Lauren Aldredge from Oakland CA
  • Lauren M. from San Francisco, CA

The sweepstakes was in support of the Biden administration's ongoing national effort to encourage more people to get their COVID-19 vaccination and encouraged United's MileagePlus® loyalty members to upload their vaccine records to United. In less than a month, more than one million MileagePlus members uploaded their vaccine cards to the United app and website for a shot to win one of the grand prizes. In June the airline awarded 30 first prize winners with a pair of roundtrip tickets anywhere United flies.

United First U.S. Airline to Offer Economy Customers Option to Pre-Order Snacks and Beverages

New pre-order option builds on the airline's contactless payment technology and is another example of the customer experience transformation underway at United
July 28, 2021

CHICAGO, July 28, 2021 /PRNewswire/ -- Starting today on select flights, all United customers – no matter what cabin of service they're flying in – can use the airline's award-winning mobile app and website to pre-order meals, snacks and beverages up to five days before they're scheduled to travel. United is the first and only U.S. airline to offer economy customers the option to pre-order snacks and beverages, a reflection of the customer experience transformation underway at the airline.



United Airlines to Operate More than 40 Weekly Flights as England Re-Opens to U.S. Travelers

In August, United is adding a second daily flight from Washington, D.C. to London
July 28, 2021

CHICAGO, July 28, 2021 /PRNewswire/ -- With today's announcement of England reopening to fully vaccinated travelers from the U.S. beginning Aug 2, United Airlines is making it easier for business and leisure customers to jet across the pond with the addition of flights to London. In August, United will have six daily flights between the U.S. and London, including a second daily flight from Washington, D.C. and increasing service from Houston to daily. United looks forward to resuming additional London service in the coming months as well as launching new nonstop service between Boston and London. Customers traveling to England must be fully vaccinated in the U.S. with vaccines that have been approved by the FDA and must take a test before departure as well as a PCR test within the first two days of arrival. Passengers vaccinated in the U.S. will also need to complete a passenger locator form prior to traveling to England and provide proof of U.S. residency.

United Releases Second-Quarter Financial Results; Expects Profitability* in the Third Quarter and Beyond

Airline projects positive adjusted pre-tax income(1) in second half of 2021
July 20, 2021

CHICAGO, July 20, 2021 /PRNewswire/ -- United Airlines (UAL) today announced second-quarter 2021 financial results. The company now expects positive adjusted pre-tax income¹ in the third and fourth quarters of 2021 as travel demand rebounds.

The company's second quarter performance largely exceeded original expectations as international long haul and business travel accelerated even faster than anticipated, together with continued yield improvement. Looking ahead, the company expects continued gains as more businesses return by end of summer and into 2022, with a full recovery in demand anticipated by 2023.

Electric Aircraft Set to Take Flight by 2026 Under New Agreements with United Airlines Ventures, Breakthrough Energy Ventures, Mesa Airlines, Heart Aerospace

United Airlines signs agreement to acquire 100 of Heart Aerospace's ES-19 aircraft, a 19-seat electric airliner that has the potential to decarbonize regional air travel
July 13, 2021

CHICAGO, July 13, 2021 /PRNewswire/ -- United Airlines Ventures (UAV) announced today it, along with Breakthrough Energy Ventures (BEV) and Mesa Airlines, has invested in electric aircraft startup Heart Aerospace. Heart Aerospace is developing the ES-19, a 19-seat electric aircraft that has the potential to fly customers up to 250 miles before the end of this decade. In addition to UAV's investment, United Airlines has conditionally agreed to purchase 100 ES-19 aircraft, once the aircraft meet United's safety, business and operating requirements. Mesa Airlines, United's key strategic partner in bringing electric aircraft into commercial service, has also agreed to add 100 ES-19 aircraft to its fleet, subject to similar requirements.

United Adds Nearly 150 Flights to Warm-Weather Cities This Winter

United adds service to cities in Mexico, Caribbean and Central America plus warm U.S. destinations in Arizona, California, Florida, Georgia and Nevada;
July 09, 2021

CHICAGO, July 9, 2021 /PRNewswire/ -- As demand for travel continues to build, United Airlines is expecting the resurgence to continue for winter holiday travel and is planning ahead by increasing service to cities in the U.S., Mexico, the Caribbean and Central America. The airline will add nearly 150 flights to warm-weather destinations across the U.S and is increasing service to Latin beach and leisure markets by 30% compared to 2019. The airline will fly 137 more flights than it did in 2019 to places like Florida, California, Arizona, Georgia and Nevada starting this November through next March.

United to Hold Webcast of Second-Quarter 2021 Financial Results

July 07, 2021

CHICAGO, July 7, 2021 /PRNewswire/ -- United Airlines will hold a conference call to discuss second-quarter 2021 financial results on Wednesday, July 21 at 9:30 a.m. CT/10:30 a.m. ET. A live, listen-only webcast of the conference call will be available at ir.united.com. The company will issue its second-quarter financial results after market close on Tuesday, July 20.

United Unveils Campaign Featuring Team USA Olympic and Paralympic Athletes

"Time to Let Yourself Fly" campaign stars athletes Simone Biles, Kolohe Andino, Julie Ertz, Jessica Long and Oz Sanchez
July 07, 2021

CHICAGO, July 7, 2021 /PRNewswire/ -- Today, United, the official airline sponsor of Team USA, debuted its new advertising campaign featuring five of the world's most accomplished and decorated Olympic and Paralympic athletes. Driven by the tagline "Time to Let Yourself Fly," the campaign highlights Team USA's return to the Games and honors the feeling many Americans have as they consider returning to travel. Customers traveling with United this summer will experience touches of the Team USA collaboration through signage displayed throughout United terminals and limited-edition amenity kits and pajamas available on select flights.

United Adds 270 Boeing and Airbus Aircraft to Fleet, Largest Order in Airline's History and Biggest by a Single Carrier in a Decade

"United Next" includes addition of 200 Boeing 737 MAX and 70 Airbus A321neo as well as plans to retrofit 100% of remaining mainline, narrow-body fleet to transform the customer experience and create a new signature interior - a roughly 75% increase in premium seats per North American departure, larger overhead bins, seatback entertainment in every seat and industry's fastest available WiFi;
June 29, 2021

CHICAGO, June 29, 2021 /PRNewswire/ -- United Airlines today announced the purchase of 270 new Boeing and Airbus aircraft - the largest combined order in the airline's history and the biggest by an individual carrier in the last decade. The 'United Next' plan will have a transformational effect on the customer experience and is expected to increase the total number of available seats per domestic departure by almost 30%, significantly lower carbon emissions per seat and create tens of thousands of quality, unionized jobs by 2026, all efforts that will have a positive, ripple effect across the broader U.S. economy.

United Airlines to Host 'United Next' Investor Event to Discuss Company Strategy

June 22, 2021

CHICAGO, June 22, 2021 /PRNewswire/ -- United Airlines will hold an investor event to provide an update on the Company's strategy. The event will take place on Tuesday, June 29 at 8:00 a.m. EDT and a live, listen-only webcast of the presentation will be available at ir.united.com.

United Advances Innovation Through Corporate Venture Capital Fund

United Airlines Ventures will invest in high-potential companies focused on sustainability, aerospace, and other innovative technologies
June 10, 2021

CHICAGO, June 10, 2021 /PRNewswire/ -- United Airlines launched a new, corporate venture fund today – United Airlines Ventures – that will allow the airline to continue investing in emerging companies that have the potential to influence the future of travel. The new fund will concentrate on sustainability concepts that will complement United's goal of net zero emissions by 2050 - without relying on traditional carbon offsets - as well as revolutionary aerospace developments and innovative technologies that are expected to create value for customers and United's operation.

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