The 14 Most Underrated Cities in America - United Hub

The 14 most underrated cities in America

By The Hub team

You've already been to New York, San Francisco and Los Angeles. Where to next? Let us introduce you to the most underrated cities across the U.S. These 14 spots are pioneers in everything from urban development and job creation to culture and cuisine. Head there quickly before everyone else finds out.

City view of Providence, Rhode Island from the river

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1. Providence, Rhode Island

Once gritty and impoverished, Providence, just south of Boston, is now a creative hub for arts and culture. Take bustling Westminster Street, full of design shops, craft stores and galleries, as well as the nationally-recognized food scene. (Did you know top culinary school Johnson & Wales University is located right downtown?)

view of the St. Louis Arc at sunset.

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2. St. Louis, Missouri

Think of St. Louis as several attractive neighborhoods, each with their own distinct personality. We love Soulard, the French-influenced neighborhood where you'll find bistros, farmers' markets and photogenic streets. But there's also Central West End, known for its quaint sidewalk cafés, and Cherokee Street, home to the hottest restaurants in town.

View of downtown area in Portland, Maine

Corey Templeton/Flickr

3. Portland, Maine

Portland is possibly the most exciting food city in the country…and we're talking more than just lobster rolls (although it has that, too). One of the pioneers of the eat-local movement, Portland boasts everything from inventive Asian fusion at places like Miyake and The Honey Paw to creative takes on Italian. (Don't miss the epic Sicilian-style pizza at Slab.)

City view overlooking the water.

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4. Milwaukee, Wisconsin

What's not to love about a city that's incredibly cheap (a three-bedroom house in the hip neighborhood of Bay View will cost you about $200k) and prides itself on beer and cheese? Milwaukee is increasingly becoming sophisticated and cosmopolitan, but it holds on to its old-school German roots. (Read: So. Much. Beer.)

Busy restaurant in Burlington, Vermont.

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5. Burlington, Vermont

You'll find no shortage of granola, Birkenstocks and Bernie Sanders bumper stickers in this hippie locale, but there's also way more sophistication than you might expect in Burlington. For example, you can hike along the Robert Frost Trail, marked with excerpts of his poems, or enjoy a locally sourced meal at foodie hot spot Hen of the Wood. Oh, and it's the home of Ben & Jerry's ice cream.

Colorful umbrellas decorate a restaurant along the canal in San Antonio, Texas

Thomas Vela/Getty Images

6. San Antonio, Texas

It seems like Austin gets all the spotlight these days, but San Antonio deserves some attention, too. Despite being the country's seventh-largest city, it's got a peaceful, slow-paced vibe. Take a stroll along the canals of the San Antonio River, then hit up Market Square, an enormous open-air Mexican market serving some of the best huevos rancheros on this side of the border.

Pathway in a park in Baltimore, Maryland

Dwight Nadig/Getty Images

7. Baltimore, Maryland

You might never guess that Baltimore, a mid-Atlantic city, is home to one of the country's most up-and-coming art scenes. Head to the funky neighborhood of Station North for stellar urban street art, or visit the American Visionary Art Museum (AVAM), which is completely dedicated to the work of self-taught artists.

Busy nightlife on a street in Detroit, Michigan.

Jason Mrachina/Flickr

8. Detroit, Michigan

Detroit is a story of revival: An industrial powerhouse in the 1950s, it took a downturn in the '70s but has reinvented itself in the past ten years as a hipster hot spot replete with industry (take watch company Shinola); remarkably beautiful, affordable real estate; and and cutting-edge culture. In fact, Detroit's theaters make up the second-largest theater district in the U.S. after New York.

Annual balloon festival in Albuquerque, New Mexico

Anadolu Agency/Getty Images

9. Albuquerque, New Mexico

New Mexico is called the Land of Enchantment, and a visit to Albuquerque will show you why. Often overshadowed by Santa Fe, this desert city boasts a unique arts-and-crafts scene, farm-to-table Southwestern cuisine and an annual balloon festival, when colorful hot-air balloons take flight across the horizon.

Skyline view of Louisville, Kentucky at sunset.

David Liu/Getty Images

10. Louisville, Kentucky

Love your liquor? Well, Louisville just might be the cocktail bar capital of the country. Head to Main Street (you might mistake the row of cast-iron buildings for New York's Soho) and you'll find tons of bars serving up creative concoctions, like the "El Guapo" at Proof on Main, made with beet-infused tequila, and the blackberry julep at 8Up.

Spoonbridge and cherry sculpture in Minneapolis, Minnesota.

Meet Minneapolis/Flickr

11. Minneapolis, Minnesota

From the North Loop—where old industrial warehouses have been converted into bustling restaurants, lofts and shopping spaces—to the verdant urban parks and sprawling bike trails, Minneapolis is a hip and happenin' plains city. The winters may be grueling, but it's all worth it for the chance to hit the beach or sail on Lake Calhoun come summer.

The downtown village in Park City, Utah

Eric/Flickr

12. Park City, Utah

Home to famed Deer Valley ski resort, Park City is a year-round destination for outdoorsy types. The downtown village is a quaint stretch of shops and après-ski bars and prides itself on excellent restaurants. Don't miss a five-course meal paired with house-made whiskeys at The Nelson Cottage, a spin-off of the ever popular High West Distillery and Saloon.

locals walking the streets in Boulder, Colorado

Pedro Szekely/Flickr

13. Boulder, Colorado

They say Boulder is 25 square miles surrounded by reality…what's not to like about that? This easygoing college town is a total mecca for hiking stoner types—and we say that with affection. When ski season ends, there's always mountain biking on Flagstaff Mountain or rafting down Boulder River.

Aerial view of Asheville, North Carolina

George Rose/Getty Images

14. Asheville, North Carolina

A huge craft-beer scene and farm-fresh restaurants, like the newly opened Buxton, make Asheville an exciting food city, but we also love it for its proximity to the scenic Blue Ridge Mountains. During the summer, take a half-day trip to hike through nearby Pisgah National Forest, and in fall, head to Navitat Canopy Adventures to zip-line above the changing leaves.

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Reflecting on Veterans Day: a message from our CEO Oscar Munoz

By Oscar Munoz, CEO, United Airlines , November 11, 2019

Right now, around the world, brave members of America's armed forces are on duty, defending our freedom and upholding our values.

When not laser-focused on the mission at hand, they're looking forward to the day when their service to our nation is fulfilled and they can reunite with their families.

They are also imagining how they can use their hard-earned skills to build an exciting, rewarding and important career when they return home.

I want them to look no further than United Airlines.

That's why we are focused on recruiting, developing and championing veterans across our company, demonstrating to our returning women and men in uniform that United is the best possible place for them to put their training, knowledge, discipline and character to the noblest use.

They've developed their knowledge and skills in some of the worst of times. We hope they will use those skills to keep United performing at our best, all of the time.

That's why we are accelerating our efforts to onboard the best and the brightest, and substantially increasing our overall recruitment numbers each year.

We recently launched a new sponsorship program to support onboarding veterans into United and a new care package program to support deployed employees. It's one more reason why United continues to rank high - and rise higher - as a top workplace for veterans. In fact, we jumped 21 spots this year on Indeed.com's list of the top U.S workplaces for veterans. This is a testament to our increased recruiting efforts, as well as our efforts to create a culture where veterans feel valued and supported.

We use the special reach and resources of our global operations to partner with outstanding organizations. This is our way of stepping up and going the extra mile for all those who've stepped forward to answer our nation's call.

We do this year-round, and the month of November is no exception; however, it is exceptional, especially as we mark Veterans Day.

As we pay tribute to all Americans who have served in uniform and carried our flag into battle throughout our history, let's also keep our thoughts with the women and men who are serving around the world, now. They belong to a generation of post-9/11 veterans who've taken part in the longest sustained period of conflict in our history.

Never has so much been asked by so many of so few.... for so long. These heroes represent every color and creed. They are drawn from across the country and many immigrated to our shores.

They then freely choose to serve in the most distant and dangerous regions of the world, to protect democracy in its moments of maximum danger.

Wherever they serve - however they serve - whether they put on a uniform each day, or serve in ways which may never be fully known, these Americans wake up each morning willing to offer the "last full measure of devotion" on our behalf.

Every time they do so, they provide a stunning rebuke to the kinds of voices around the world who doubt freedom and democracy's ability to defend itself.

Unfortunately, we know there are those who seem to not understand – or say they do not - what it is that inspires a free people to step forward, willing to lay down their lives so that their country and fellow citizens might live.

But, we – who are both the wards and stewards of the democracy which has been preserved and handed down to us by veterans throughout our history – do understand.

We know that inciting fear and hatred of others is a source of weakness, not strength. And such divisive rhetoric can never inspire solidarity or sacrifice like love for others and love of country can.

It is this quality of devotion that we most honor in our veterans - those who have served, do serve and will serve.

On behalf of a grateful family of 96,000, thank you for your service.

Humbly,

Oscar

United named a top workplace for veterans

By The Hub team , November 10, 2019

Each year around Veterans Day, Indeed, one of the world's largest job search engines, rates companies based on actual employee reviews to identify which ones offer the best opportunities and benefits for current and former U.S. military members. Our dramatic improvement in the rankings this year reflects a stronger commitment than ever before to actively recruiting, developing and nurturing veteran talent.

"We've spent a lot of time over the past 12 months looking for ways to better connect with our employees who served and attract new employees from the military ranks," said Global Catering Operations and Logistics Managing Director Ryan Melby, a U.S. Army veteran and the president of our United for Veterans business resource group.

"Our group is launching a mentorship program, for instance, where we'll assign existing employee-veterans to work with new hires who come to us from the armed forces. Having a friend and an ally like that, someone who can help you translate the skills you picked up in the military to what we do as a civilian company, is invaluable. That initiative is still in its infancy, but I'm really optimistic about what it can do for United and for our veteran population here."

Impressively, we were the only one of our industry peers to move up on the list, further evidence that we're on a good track as a company.

Mission Accomplished

By Matt Adams , November 06, 2019

The question of where David Ferrari was had haunted retired U.S. Army Sergeant Major Vincent Salceto for the better part of 66 years.

Rarely did a week go by that Salceto didn't think about his old friend. Often, he relived their last moments together in a recurring nightmare. In it, it's once again 1953 and Salceto and Ferrari are patrolling a valley in what is now North Korea. Suddenly, explosions shatter the silence and flares light up the night sky.

Crouching under a barrage of bullets, Salceto, the squad's leader, drags two of his men to safety, then he sees Ferrari lying face down on the ground. He runs out to help him, but he's too late. And that's when he always wakes up.

Italian Americans from opposite coasts – Salceto from Philadelphia, Ferrari from San Francisco – the two became close, almost like brothers, after being assigned to the same unit during the Korean War. When Ferrari died, it hit Salceto hard.

"After that, I never let anyone get close to me like I did with Dave," he says. "I couldn't; I didn't want to go through that again."

When the war ended, Salceto wanted to tell Ferrari's family how brave their son and brother had been in battle. Most of all, he wanted to salute his friend at his gravesite and give him a proper farewell.

For decades, though, Salceto had no luck finding his final resting place or locating any of his relatives. Then, in June of this year, he uncovered a clue that led him to the Italian Cemetary in Colma, California, where Ferrari is buried.

Within days, Salceto, who lives in Franklinville, New Jersey, was packed and sitting aboard United Flight 731 from Philadelphia to San Francisco with his wife, Amy, and daughter, Donna Decker, on his way to Colma. For such a meaningful trip, he even wore his Army dress uniform.

That's how San Francisco-based flight attendant Noreen Baldwin spotted him as he walked down the jet bridge to get on the plane.

"I saw him and said to the other crew members, 'Oh my goodness, look at this guy,'" she says. "I knew there had to be a story."

The two struck up a conversation and Salceto told Baldwin why he was traveling. She got emotional listening to him talk and made a point of fussing over him, making sure he and his family had everything they needed.

About halfway through the flight, Baldwin had an idea. She and her fellow crew members would write messages of encouragement to Salceto and invite his fellow passengers to do the same.

"We did it discreetly," says Baldwin. "I asked the customers if they saw the man in uniform, which most had, and asked them if they wanted to write a few words for him on a cocktail napkin. A lot of people did; families did it together, parents got their kids to write something. After the first few rows, I was so choked up that I could barely talk."

When Baldwin surprised Salceto with dozens of hand-written notes, he, too, was speechless. He laid the stack on his lap and read each one. At the same time, the pilots made an announcement about the veteran over the loud speaker, after which the customers on board burst into applause.

"It seems contrived, and I hate using the word organic, but that's what it was; it just happened," Baldwin says. "Mr. Salceto was so loveable and humble, and what he was doing was so incredible, it felt like the right thing to do. And you could tell he was touched."

On June 27, Salceto finally stood before Ferrari's grave and said that long-awaited goodbye. As a trumpeter played "Taps," he unpinned a medal from his jacket and laid it reverently on the headstone.

"I had gotten a Bronze Star for my actions [the night Ferrari died] with a 'V' for valor, and that was the medal I put on Dave's grave," says Salceto, pausing to fight back tears. "I thought he was more deserving of it than I was."

For the first time in years, Salceto felt at peace. His mission was accomplished.

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