The Insider's Travel Guide to Madrid - United Hub

The insider’s travel guide to Madrid

By Matt Chernov

Combining grand historic elegance with the color and excitement of a modern European metropolis, the city of Madrid has something special to offer each and every traveler. In terms of art, food, music and culture, few destinations in the world are more wonderfully eclectic than this Mediterranean jewel. And it's that vibrant mixture of elements that makes Spain's capitol a superb spot for a restorative vacation or a romantic getaway — or perhaps a bit of both. Best of all, it's a surprisingly easy city to navigate once you're familiar with its unique layout and vibe. To give you a head start, here's a practical guide that will help make your first visit to Madrid truly unforgettable.

Best time to visit

Opinions vary on the best time of year to visit Madrid, but the good news is that you've got several excellent seasons to choose from. Like most places, it all comes down to what type of vacation you're looking for. Spring and fall offer beautiful weather, with average temperatures hovering in the mid-60s to low-80s depending on the month. However, if you want to feel like you have the city all to yourself, winter is a great choice since there are noticeably fewer tourists and great deals on accommodations. Admittedly, the intense summer heat isn't for everyone, but a refreshing dip in a luxurious rooftop hotel pool, or a shady picnic in one of the city's many outdoor parks, might help cool you off a bit.

Where to stay

The question of where to unpack your suitcase is pretty important since the city has so many amazing options. Hotels range from wildly opulent to retro and funky to comfortably utilitarian and everything in between. Similarly, each neighborhood has a distinct personality, and picking the right one can make a huge difference. If you prefer someplace noticeably upscale but without too much pretension, the affluent Salamanca neighborhood needs to be on your radar. If you're someone who doesn't find the terms "hip" or “trendy" to be dirty words when it comes to travel, then the lively Chueca and Malasaña districts are the perfect places to hang your hat.

Getting around

Travelers to Madrid typically arrive at the Adolfo Suárez Madrid–Barajas Airport, which is located less than 8 miles from the historic center of town. In terms of physical size, it's the largest airport in Europe and serves as a major travel hub for much of the surrounding region. Trains and shuttles are a convenient way to get from the airport to your hotel, but the city also supports the Uber app, so feel free to order a ride on your smartphone. Madrid's downtown center is small enough to explore on foot. To experience life like a Madrileño, get yourself a Metro pass and take one of the local buses that run 24 hours a day, 365 days a year.

Sights to see

Madrid contains a huge assortment of fascinating cultural sights and landmarks that are well worth visiting. First, be sure to spend some quality time in the spectacular Plaza Mayor located in the heart of the city. Built in the 15th century, this beautiful open-air plaza is a great place to go for a stroll, grab a drink, do some people-watching or go shopping. For visual art lovers, the collection of historic masterpieces at the Prado Museum is second to none. However, the avant-garde work that you'll find on display at the Centro de Arte de Reina Sofía museum is far more cutting-edge. If grand architecture is more to your liking, then the ornate Royal Monastery needs to be on your sight-seeing agenda. Finally, if you're traveling with any soccer fans, make sure to schedule a tour of Madrid's world-famous Santiago Bernabéu soccer stadium, or better yet, get tickets to a game during soccer season.

The big meal

Lunch is by far the biggest and most important meal of the day in Madrid, so make reservations at one of the city's acclaimed restaurants and discover the true flavor of Spain. For a lunch that's filled with authentic Spanish charm, try the adorably quaint Taberna San Mamés, which offers freshly caught seafood and a cozy atmosphere. It's the kind of place that will make you feel like a regular on your very first visit. In fact, it's so good that Anthony Bourdain dined there during the Madrid episode of his travel show. When you need a break from the restaurants, try exploring one of Madrid's massive produce markets — like the popular San Miguel Market, which has been serving hungry locals since 1916 — or spend the day indulging in the city's fabulous street food scene.

Afternoon siesta

Many of Madrid's smaller boutiques and private galleries close briefly during the afternoon while the city takes a proverbial nap known as the siesta. Though largely ignored by most of Madrid's working population, the custom is still prevalent enough to surprise visitors who might be overly accustomed to the 24-hour lifestyle back in the U.S. If that describes you, try thinking of it this way: the daily siesta is actually a rather helpful way to acclimate yourself to the Spanish time zone in case you're still feeling a bit of jetlag from the flight. It's also a good way to beat the blazing heat during the summer months, and it should allow you time to recharge your batteries for the fun you'll be having later in the evening.

Time for tapas

To tide your stomach over until dinnertime — which doesn't really take place in Madrid until around 9 or 10 p.m. — you'll want to order an assortment of delicious tapas sometime in the early evening. These tasty small plates are perfect to snack on while you're socializing with a group of new friends that you've met on your journey, or you can enjoy them alone while sitting in a historic outdoor plaza. What's especially nice is that many bars will offer them free of charge while you're ordering drinks. Classic local tapas include patatas bravas (small roast potatoes drizzled with spicy red pepper sauce), exquisitely marinated anchovies in vinegar and oil, and bite-size crunchy toasts called pintxos that come topped with a variety of cured meats and smoky cheeses.

Fun after dark

Madrid city center, Gran Vis Spain

Madrid is the very definition of a late-night city, and its clubs don't really open until after midnight. To make up for the late schedule, most of them remain open until at least 4 a.m. So, if you plan on partying — and let's face it, you owe it to yourself to try it at least one night while you're there — make sure you pace yourself during the day. When you're ready to dive in, head on over to Teatro Kapital for an experience you'll never forget. One of the biggest nightclubs of its kind in Spain, Teatro Kapital is like a circus spread out across multiple floors, each with a different musical identity. Sporting several massive dance floors that would put any Grammy party in Hollywood to shame, this is a must-visit attraction for energetic travelers. If you can't decide whether you're in the mood for a dance club, a concert hall or just a killer cocktail bar, then drop in to La Riviera and try them all. Home to some of the hottest DJ sets in Europe, La Riviera has everything you're looking for under one shimmering roof.

Getting there

When you're ready to experience the magic of Madrid, book your flight at united.com or on the United app.

Jessica Kimbrough named Chief Diversity, Equity and Inclusion Officer

By The Hub team, July 10, 2020

Jessica Kimbrough, currently Labor Relations and Legal Strategy Managing Director, will take on the new role of Chief Diversity, Equity and Inclusion Officer Managing Director.

Jessica assumes this new and expanded position to focus on global inclusion and equity as part of our enhanced commitment to ensure best practices across the business to strengthen our culture.

In this role, Jessica will be responsible for helping United redefine our efforts on diversity, equity and inclusion – ensuring that our programs and approach are strategic, integrated and outcome-oriented, while we continue to build a culture that reflects our core values. She will report to Human Resources and Labor Relations EVP Kate Gebo.

"Jessica's appointment to this role is another critical step our executive team is taking to ensure diversity, equity and inclusion remains a top priority at United," said CEO Scott Kirby. "Given her drive, experience and commitment to champion collaboration and allyship among our employee business resource groups, she is uniquely qualified to take on this position and I look forward to working closely with her."

As Labor Relations and Legal Strategy Managing Director, Jessica worked closely with senior management to create and maintain positive labor relations among our unionized workforce, providing counsel on labor litigation, negotiations, contract administration, organizing issues and managing attorneys who represent United in labor relations. Previously, she served as Labor and Employment Counsel in our legal department.

Jessica has a passion for creating a pipeline of diverse lawyers and leaders, and was honored as one of Chicago Defender's "Women of Excellence" for excellence in her career and civic engagement in 2017. She currently serves as President of uIMPACT, our women's employee business resource group.

Jessica's new role is effective immediately.

United Cargo and logistics partners keep critical medical shipments moving

By The Hub team, July 02, 2020

By working together and strengthening partnerships during these unprecedented times, our global community has overcome challenges and created solutions to keep the global supply chain moving. As COVID-19 continues to disrupt the shipping landscape, United and our industry partners have increasingly demonstrated our commitment to the mission of delivering critical medical supplies across the world.

United Cargo has partnered with DSV Air and Sea, a leading global logistics company, to transport important pharmaceutical materials to places all over the world. One of the items most critical during the current crisis is blood plasma.

Plasma is a fragile product that requires very careful handling. Frozen blood plasma must be kept at a very low, stable temperature of negative 20 degrees Celsius or less – no easy task considering it must be transported between trucks, warehouses and airplanes, all while moving through the climates of different countries. Fortunately, along with our well-developed operational procedures and oversight, temperature-controlled shipping containers from partners like va-Q-tec can help protect these sensitive blood plasma shipments from temperature changes.

A single TWINx shipping container from va-Q-tec can accommodate over 1,750 pounds of temperature-sensitive cargo. Every week, DSV delivers 20 TWINx containers, each one filled to capacity with human blood plasma, for loading onto a Boeing 787-9 for transport. The joint effort to move thousands of pounds of blood plasma demonstrates that despite the distance, challenges in moving temperature-sensitive cargo and COVID-19 obstacles, we continue to find creative solutions with the help of our strong partnerships.

United Cargo is proud to keep the commercial air bridges open between the U.S. and the rest of the world. Since March 19, we have operated over 3,200 cargo-only flights between six U.S. hubs and over 20 cities in Asia, Australia, Europe, South America, India, the Caribbean and the Middle East.

Celebrating Juneteenth

By United Airlines, June 18, 2020

A message from UNITE, United Airlines Multicultural Business Resource Group

Fellow United team members –

Hello from the UNITE leadership team. While we communicate frequently with our 3,500 UNITE members, our platform doesn't typically extend to the entire United family, and we are grateful for the opportunity to share some of our thoughts with all of you.

Tomorrow is June 19. On this day in 1865, shortened long ago to "Juneteenth," Union soldiers arrived in Galveston, Texas, to announce that the Civil War had ended and all enslaved individuals were free. For many in the African-American community, particularly in the South, it is recognized as the official date slavery ended in the United States.

Still, despite the end of slavery, the Constitutional promise that "All men are created equal" would overlook the nation's Black citizens for decades to come. It wasn't until nearly a century later that the Civil Rights Act (1964) ended legal segregation and the Voting Rights Act (1965) protected voting rights for Black Americans. But while the nation has made progress, the killings of Ahmaud Arbery, Breonna Taylor and George Floyd have made it undeniably clear that we still have a lot of work to do to achieve racial parity and inclusion.

Two weeks ago, Scott and Brett hosted a virtual town hall and set an important example by taking a minute, as Brett said, "to lower my guard, take off my armor, and just talk to you. And talk to you straight from the heart."

Difficult conversations about race and equity are easy to avoid. But everyone needs to have these conversations – speaking honestly, listening patiently and understanding that others' experiences may be different from your own while still a valid reflection of some part of the American experience.

To support you as you consider these conversations, we wanted to share some resources from one of United's partners, The National Museum of African American History and Culture. The museum will host an all-day Virtual Juneteenth Celebration to recognize Juneteenth through presentations, stories, photographs and recipes. The museum also has a portal that United employees can access called Talking About Race, which provides tools and guidance for everyone to navigate conversations about race.

Our mission at UNITE is to foster an inclusive working environment for all of our employees. While we are hopeful and even encouraged by the widespread and diverse show of support for African Americans around the country – and at United - we encourage everyone to spend some time on Juneteenth reflecting on racial disparities that remain in our society and dedicating ourselves to the work that still must be done to fight systemic racism. By honoring how far we've come and honestly acknowledging how far we still must go, we believe United – and the incredible people who are the heart and soul of this airline - can play an important role in building a more fair and just world.

Thank you,

UNITE (United Airlines Multicultural Business Resource Group)

Leadership Team

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