9 Things to Do in Maui for Families - United Hub

9 things to do in Maui for families

By The Hub team

With 120 miles of shoreline and 80 beaches in hues ranging from eggshell to ebony, there would be plenty for families to love about Maui, even if you didn't factor in the fascinating volcanic crater at Haleakala National Park. Here are nine fun-filled ways for your family to say Aloha to Maui.

Gaze into a volcano

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Haleakala National Park is a literal high point of a visit to Maui: rising 10,000 feet above sea level, it's the world's largest dormant volcano. (If you plan to go before 7 a.m. to watch the sunrise, be sure to make a reservation ahead of time.) Once you've gazed into the crater and taken in the views over the entire island, there's plenty to explore in the otherworldly park filled with fascinating rock formations. Bring a jacket (it can be chilly up there) and stop at the ranger station as soon as you arrive for a free Junior Ranger Activity Booklet. Kids can complete the fun games based on sights around the park. Return to the ranger station when they're done and they'll be sworn in as Junior Rangers, complete with a plastic badge, the ultimate souvenir of a day up spent up in the clouds.

Take a flowery scavenger hunt

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While you're Up Country, amid the lush green slopes of Haleakala, visit the lovely and fragrant Alii Kula Lavender Farm. A free scavenger hunt will keep keikei (kids) busy wandering through the flowers and fruit trees — the reward for finishing is complimentary lavender cookies. Parents will love the gorgeous views and a relaxing stroll through the colorful grounds.

Pet a goat

Zach Stovall

Near the lavender garden is another Up Country family highlight: Surfing Goat Dairy. The goats don't actually surf unfortunately, but you can feed and pet them, and even sign up for a late afternoon milking tour to really get hands on.

Enjoy an authentic luau

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You'll want to arrive early for the popular Old Lahaina Luau, when traditional artisans demonstrate crafts such as palm weaving and wood carving, and your family can learn how to hula and play traditional instruments. The luau kicks off with the unveiling of the kalua pig that roasts all day in an underground pit, then the night unfolds as the sun sets, with live musicians and dozens of costumed dancers. Expect a massive, all-inclusive buffet where you can sample local tastes such as poi, pork, and poke, plus kid-palate friendly items including fried rice and barbecued “Moa" chicken.

Go on a whale watching tour

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Hit the seas with the marine biologists at Pacific Whale Foundation during humpback whale season, November through April, when nearly 10,000 of the mammoth mammals travel from Alaska to mate and give birth in the warm Hawaiian waters. Spotting a car-size tail shooting out of the water or witnessing an acrobatic out-of-water breach is the kind of spectacle your kids will remember for a long while, and PWF even offers a Jr. Naturalist Program for kids on their sailings.

See sharks at the aquarium

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Are your kids not ready for a boat adventure but still want to see amazing sea life? The Maui Ocean Center has a colorful Living Reef exhibit where you can spot unique swimmers like Hawaii's state fish, the humuhumu nukunuku apuaa. You can also see sea turtles, visit touch tanks, and walk through a 750,000 gallon tank filled with sharks.

Soak up the sun at Kaanapali Beach

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There's a beach for every mood on Maui, and of them Kaanapali is a top spot for families, especially the section just south of Black Rock — a landmark where a torch is lit and a diver plunges into the sea at sunset every night. Rent snorkel equipment and within seconds you'll spot tropical fish. Grab a bite to eat at the open-air Whaler's Village shopping center that has access right from the beach walkway. Plan to stay in the quieter area of North Kaanapali, north of Black Rock, where the Westin Nanea Ocean Villas offers multi-bedroom suites with full kitchens and washer dryers, a fabulous lagoon pool, cultural activities, a kids club, and communal grills where you can make an easy stay-in dinner for the family.

Explore the largest Banyan Tree

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The historic town of Lahaina is filled with original buildings from the 1800s when it was a bustling whaling town. The biggest attention grabber for kids is the massive, 60-foot high banyan tree (the largest in the United States), which has branches that extend across an entire block. There's always shade under the tree, making it the perfect spot to savor a tropical syrup-infused shave ice from one of the shops nearby.

Take a road trip

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The Road to Hana is legendary: 50 miles of hairpin turns and one lane bridges that test a driver's mettle, even without a car full of kids who might succumb to motion sickness. Instead of plunging down the entire drive, turn it into a road trip exploration that suits your family. Going just a third of the drive (less than an hour without stops), you can have lunch in the funky beach town of Paia (kids love the pizza at Flatbreads), watch the windsurfers at Hookipa Beach, feel the cooling spray at Twin Falls, take a mini hike at Waikamoi Ridge Trail, and stop to see the colorful painted eucalyptus and enjoy some fresh fruit at Garden of Eden. Then turn around and head back to the beach.


This article was written by Melissa Klurman from Islands and was legally licensed through the NewsCred publisher network. Please direct all licensing questions to legal@newscred.com.

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Jessica Kimbrough named Chief Diversity, Equity and Inclusion Officer

By The Hub team, July 10, 2020

Jessica Kimbrough, currently Labor Relations and Legal Strategy Managing Director, will take on the new role of Chief Diversity, Equity and Inclusion Officer Managing Director.

Jessica assumes this new and expanded position to focus on global inclusion and equity as part of our enhanced commitment to ensure best practices across the business to strengthen our culture.

In this role, Jessica will be responsible for helping United redefine our efforts on diversity, equity and inclusion – ensuring that our programs and approach are strategic, integrated and outcome-oriented, while we continue to build a culture that reflects our core values. She will report to Human Resources and Labor Relations EVP Kate Gebo.

"Jessica's appointment to this role is another critical step our executive team is taking to ensure diversity, equity and inclusion remains a top priority at United," said CEO Scott Kirby. "Given her drive, experience and commitment to champion collaboration and allyship among our employee business resource groups, she is uniquely qualified to take on this position and I look forward to working closely with her."

As Labor Relations and Legal Strategy Managing Director, Jessica worked closely with senior management to create and maintain positive labor relations among our unionized workforce, providing counsel on labor litigation, negotiations, contract administration, organizing issues and managing attorneys who represent United in labor relations. Previously, she served as Labor and Employment Counsel in our legal department.

Jessica has a passion for creating a pipeline of diverse lawyers and leaders, and was honored as one of Chicago Defender's "Women of Excellence" for excellence in her career and civic engagement in 2017. She currently serves as President of uIMPACT, our women's employee business resource group.

Jessica's new role is effective immediately.

United Cargo and logistics partners keep critical medical shipments moving

By The Hub team, July 02, 2020

By working together and strengthening partnerships during these unprecedented times, our global community has overcome challenges and created solutions to keep the global supply chain moving. As COVID-19 continues to disrupt the shipping landscape, United and our industry partners have increasingly demonstrated our commitment to the mission of delivering critical medical supplies across the world.

United Cargo has partnered with DSV Air and Sea, a leading global logistics company, to transport important pharmaceutical materials to places all over the world. One of the items most critical during the current crisis is blood plasma.

Plasma is a fragile product that requires very careful handling. Frozen blood plasma must be kept at a very low, stable temperature of negative 20 degrees Celsius or less – no easy task considering it must be transported between trucks, warehouses and airplanes, all while moving through the climates of different countries. Fortunately, along with our well-developed operational procedures and oversight, temperature-controlled shipping containers from partners like va-Q-tec can help protect these sensitive blood plasma shipments from temperature changes.

A single TWINx shipping container from va-Q-tec can accommodate over 1,750 pounds of temperature-sensitive cargo. Every week, DSV delivers 20 TWINx containers, each one filled to capacity with human blood plasma, for loading onto a Boeing 787-9 for transport. The joint effort to move thousands of pounds of blood plasma demonstrates that despite the distance, challenges in moving temperature-sensitive cargo and COVID-19 obstacles, we continue to find creative solutions with the help of our strong partnerships.

United Cargo is proud to keep the commercial air bridges open between the U.S. and the rest of the world. Since March 19, we have operated over 3,200 cargo-only flights between six U.S. hubs and over 20 cities in Asia, Australia, Europe, South America, India, the Caribbean and the Middle East.

Celebrating Juneteenth

By United Airlines, June 18, 2020

A message from UNITE, United Airlines Multicultural Business Resource Group

Fellow United team members –

Hello from the UNITE leadership team. While we communicate frequently with our 3,500 UNITE members, our platform doesn't typically extend to the entire United family, and we are grateful for the opportunity to share some of our thoughts with all of you.

Tomorrow is June 19. On this day in 1865, shortened long ago to "Juneteenth," Union soldiers arrived in Galveston, Texas, to announce that the Civil War had ended and all enslaved individuals were free. For many in the African-American community, particularly in the South, it is recognized as the official date slavery ended in the United States.

Still, despite the end of slavery, the Constitutional promise that "All men are created equal" would overlook the nation's Black citizens for decades to come. It wasn't until nearly a century later that the Civil Rights Act (1964) ended legal segregation and the Voting Rights Act (1965) protected voting rights for Black Americans. But while the nation has made progress, the killings of Ahmaud Arbery, Breonna Taylor and George Floyd have made it undeniably clear that we still have a lot of work to do to achieve racial parity and inclusion.

Two weeks ago, Scott and Brett hosted a virtual town hall and set an important example by taking a minute, as Brett said, "to lower my guard, take off my armor, and just talk to you. And talk to you straight from the heart."

Difficult conversations about race and equity are easy to avoid. But everyone needs to have these conversations – speaking honestly, listening patiently and understanding that others' experiences may be different from your own while still a valid reflection of some part of the American experience.

To support you as you consider these conversations, we wanted to share some resources from one of United's partners, The National Museum of African American History and Culture. The museum will host an all-day Virtual Juneteenth Celebration to recognize Juneteenth through presentations, stories, photographs and recipes. The museum also has a portal that United employees can access called Talking About Race, which provides tools and guidance for everyone to navigate conversations about race.

Our mission at UNITE is to foster an inclusive working environment for all of our employees. While we are hopeful and even encouraged by the widespread and diverse show of support for African Americans around the country – and at United - we encourage everyone to spend some time on Juneteenth reflecting on racial disparities that remain in our society and dedicating ourselves to the work that still must be done to fight systemic racism. By honoring how far we've come and honestly acknowledging how far we still must go, we believe United – and the incredible people who are the heart and soul of this airline - can play an important role in building a more fair and just world.

Thank you,

UNITE (United Airlines Multicultural Business Resource Group)

Leadership Team

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