Battling Cyber Crime and Gender Stereotypes - United Hub

Battling cyber crime and gender stereotypes

By Matt Adams, March 02, 2018

"Just a bobby on the beat." That's how United's Chief Information Security Officer Emily Heath describes it when talking about the beginning of her remarkable career, the first step on a path that led her to where she is today, protecting one of the world's largest airlines from all manner of cyber threats.

Back then, more than 20 years ago, Heath was part of the thin blue line keeping Macclesfield, England, safe as an officer with the Cheshire (County) Police. And while the sophisticated criminal hackers she now battles might be a far cry from car burglars and pub brawlers, some things never change: Heath still relies on the same quick thinking and strong sense of right and wrong that made her a good cop. And whether she was wearing a badge or a business suit, right from the start Heath has had to learn to succeed in traditionally male-dominated professions.

That realization hit her during her first shift meeting on her first day on the beat in Macclesfield. "You'd have 20 people in the room, and it was only me and maybe one other woman," she says. "It was kind of intimidating as a young bobby to be in the midst of that kind of male energy. I remember male officers walking in and saying to me, 'I'll take two sugars in mine,' assuming that I would make the tea for them."

Emily Heath on the job when she worked for the Cheshire Police.

Heath endured her share of hazing early on, but she persevered and soon developed a strong rapport with the men in her unit. In short time, she rose to the rank of detective, investigating high-level financial crime, money laundering and identity theft. Then one day, she realized she needed a change of pace.

Leaving police work behind, Heath started a website design firm, learning to code with a stack of books on HTML. It was a career left turn, but nothing like the one she would find herself taking a few months later when a client who recognized her talent for leadership asked Heath to manage a software implementation project.

Through sheer determination, she quickly became a highly sought after IT program manager. By that time, preventing cybercrime was emerging as a focal point for organizations. When one of her former CIOs asked Heath to oversee their company's security and compliance initiatives, she found that enforcing law and order in the digital realm was a natural fit. But in IT, she also found that, once again, she had to prove herself in a field occupied primarily by men.

"It's been like that everywhere I've ever worked," she says. "We all know that, as women, we have to stand out, that we have to work harder and have to find respect differently than men do."

When she was recruited to United in early 2017, Heath found a refreshing environment, with executive vice president and chief digital officer Linda Jojo at the helm of the technology division. Women now comprise approximately 40 percent of the employees in United's cyber security group, nearly four times higher than the industry average, something that Heath views as a significant advantage.

"If I had a team of people from the same background, they would attack a problem in the same way," she says. "When you've got people from different walks of life, they tackle a problem in ways that are so creative. I cannot overemphasize how important that is, particularly in the world of cyber security where we need all the creative muscle we can get."

When attending conferences and meetings with her peers, Heath still sometimes finds that she's one of only a few women in the room, but the numbers are growing. Lately, though, she's observed a new trend, one that she'd like to help quash while encouraging women, especially young women, to put aside self-doubt when it comes to their careers.

"Now that organizations are looking to diversify," says Heath, "the women I talk with have a new worry, and that is, 'Am I only in this role because I'm a woman?' I say throw that to the water because it does not matter. There's not a single man out there who would ask that question. Instead, ask yourself is the organization better as a result of me being here? And if it is, you should stand tall."

Why we fly

By The Hub team, November 27, 2020

In October 2019, we launched a first-of-its-kind airline miles donation platform, Miles on a Mission. In the inaugural year, MileagePlus members donated over 70 million miles, with United matching over 20 million miles, to 51 organizations. These miles have allowed for these organizations to do important, life-changing, life-saving work in the communities we serve around the globe.

United cargo connects products to people all over the world this holiday season

By The Hub team, November 23, 2020

Critical medical shipments – Check.

High-tech electronics – Check.

2.7 million pounds of lobster? Check.


While this year's holiday gatherings will look a little different, millions of people around the world will still carry on the tradition of celebrating the holidays with a meal.

As the appetite for different types of food from all over the world increases, so does the need for safe and reliable transport. Fish caught in the United Kingdom can depart at breakfast and arrive in Washington D.C. in time for dinner. Thanks to United Cargo's expansive network, we are longer constrained by global distance or the seasonality of a product,

United Cargo plays a big role in transporting shipments with a limited shelf life around the world. Packed in between the latest electronics from Asia and the hottest fashion items from Europe, our aircraft carry a variety of perishable shipments like flowers, fruit, meat and vegetables, where speed and careful handling keeps them fresh. Whether it's cherries from Washington State or vegetables from Peru, our temperature-controlled shipping processes and vast global network helps move these commodities all over the world.

While the holidays are an exceptionally busy time of year for shipping perishable items, United Cargo transports these critical goods for people all over the world year-round. Earlier this year, United Cargo moved nearly 190,000 pounds of fresh produce to Guam for the U.S. Department of Agriculture's Coronavirus Farm Assistance Program to support communities impacted by COVID-19. Additionally, with the holiday season here, we anticipate the cargo holds of our aircraft to be full of grocery store replenishments, including staples like turkey and ham, hitting shelves across the globe.

We take pride in our role to make sure perishables and produce arrive on time and at the peak of freshness. These products sustain, feed and nurture the world, and consumers around the globe depend on them every single day.

Since March 19, United has operated nearly 8,000 cargo-only flights, moving over 272 million pounds of cargo on those flights alone. United Cargo is proud of the role we play maintaining the global food supply chain and helping people access commodities from all over the globe.

Bon appetit!

10 travel tips for the holiday season

By The Hub team, November 19, 2020

Whether you haven't flown with us for a while or just need a quick refresher before your holiday travels, read this list of tips to know before your flight and arrive travel-ready:

1. Download the United app for contactless bag check, payments and more

Before your flight, download the United app to view your flight status, check in, sign up for flight notifications, locate departure gates, access our free personal device entertainment when available and more. We've also updated our app with new features that can make your trip a little safer, including contactless bag check and touch-free onboard payments.

2. Read and sign the Ready-to-Fly checklist

Before completing check-in, all United travelers will need to read our Ready-to-Fly checklist and confirm that they understand and agree to our policies. These include:

  • Acknowledging that you haven't had any symptoms of COVID-19 in the last 14 days
  • Agreeing that you will not fly if you have tested positive for COVID-19 within the last 21 days
  • Confirming that you will follow all policies regarding face coverings, social distancing and other health and safety measures we've adopted

3. Get familiar with CleanPlus

United CleanPlus℠ is our commitment to delivering industry-leading* cleanliness, plus putting health and safety at the forefront of your experience, in partnership with Clorox and Cleveland Clinic. We've implemented CleanPlus in a number of ways that you'll notice throughout your trip, as well as with some behind-the-scenes enhancements like:

  • Disinfecting high-touch areas on board and in the terminal
  • Using electrostatic spraying, Ultraviolet C lighting wands and more advanced measures to clean aircraft cabins before boarding
  • Redesigning our mobile app to allow for touchless check-in and contactless payment, along with enhanced travel assistance features

Studies show COVID-19 exposure risk is minimal when air filtration systems and masks are in use, so you can rest assured that the steps we've taken to keep you safe truly make a difference.

4. Don't forget essential documents

We've made a list of travel requirements and restrictions for every destination that you can check twice, or as often as you need before your trip. Just visit united.com/travelrequirements to get the details on COVID-19 testing, health documents and other things you may need before you fly.

5. Wear your mask

You may not notice our smile behind our face covering, but you can be sure that we're appreciative of all our travelers who arrive to the airport with their mask on, and continue to wear it over their nose and mouth at all times in the airport and on board. Make sure you review our requirements for face coverings, including what an acceptable face covering looks like. Bonus points if your mask infuses some holiday cheer!

6. A better boarding process for your safety

If you haven't flown with us in a while, you might want to get familiar with our new boarding process. To make boarding even safer, we now have travelers board their aircraft from back to front. At the gate, just listen for your row number to be called – we'll ask a few rows at a time to board, starting with the last row of the plane. This helps everyone maintain a safe distance from each other during boarding without slowing things down. As you step onto the plane, flight attendants will hand each passenger a sanitizing towelette, which you can use to wipe down your seat to ensure it's extra clean.

7. Pack smart

Before packing your bags, check to see what exactly you can carry on and what you should plan to check. You can also copy your confirmation number into our Baggage Calculator tool to learn about the bag allowance included with your reservation, as well as the cost of checking any additional bags.

8. Check your flight status, important notices and weather

Check the United app regularly for the latest updates, weather conditions, flight status, gate and seat assignments. You can also visit our Important Notices page to find essential information and updates about travel waivers, international travel, TSA and security, airports and United Club locations.

9. Arrive early; avoid the stress

Airports can be busy, especially during the holidays. The TSA advises arriving at the airport two hours before your flight for domestic travel and three hours for international travel in anticipation of long security lines. This can help ease the stress when navigating busy check-in areas, security lines and crowded boarding gates.

10. Relax and enjoy your flight

Once you're on board, it's time to sit back and enjoy your flight. Our flight attendants will be happy to help you with anything else you need.

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